Advertising

Moving beyond the chicken and the egg around personal data empowerment for individuals

Tuesday, October 24, 2023
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Attention Advertisers: the medium is the message

Marketers – imagine if you were offering people something they actually felt was fun, instead of annoying and creepy – how much more effective could that be?

Monday, July 29, 2019
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My Data, Your Data, Our Data, Their Data, Everybody’s Data

Firstly, data volumes and complexity have clearly gone through the roof over the period, and that shows no sign of slowing.

Wednesday, May 23, 2018
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Alice and Bob’s Relationship is broken

Alice and Bob are the primary characters in a cast of characters first used in cryptographic circles as placeholder names to represent different parties in a transaction. The story goes like this...

Wednesday, March 21, 2018
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