Adtech

Attention Advertisers: the medium is the message

Marketers – imagine if you were offering people something they actually felt was fun, instead of annoying and creepy – how much more effective could that be?

Monday, July 29, 2019
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Me-commerce — from push to pull

In the near future, we will see the biggest change to marketing in the past century — the data source used to drive direct marketing will be the individual (buyer) and data-sets under their control.

Friday, September 21, 2018
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